Journal of Environmental Treatment Techniques  
2019, Special Issue on Environment, Management and Economy, Pages: 950-954  
J. Environ. Treat. Tech.  
ISSN: 2309-1185  
Journal web link: http://www.jett.dormaj.com  
Managment Model of Administrating Territories  
with Special Entrepreneurial Treatment  
Gulia F. Galiullina*, Rasulya R. Аetdinova, Liya R. Sharipova  
Kazan Federal University, Naberezhnye Chelny Institute, Naberezhnye Chelny, Russia  
Received: 05/08/2019  
Accepted: 20/11/2019  
Published: 20/12/2019  
Abstract  
The article proposes a model for managing territories with a special regime of doing business (25 special economic zones, 3  
free economic zones, 166 industrial parks, 73 science cities, 25 innovation-territorial clusters, 199 technology parks, 21 Far  
Eastern territories of priority development, 89 territories of advanced social and economic development in single-industry towns,  
etc.). Experiments on their creation in the modern history of the country have been implemented since the 90s of the 20th  
century. Modern strategic management, ignoring large-scale unforeseen events (“black swans”), puts a priority on the analysis of  
the causes and consequences of the most frequently occurring events and their consideration in predicting the future. But it is  
precisely the factors of uncertainty and chaos that change reality, translate development into a new trend. These factors and  
mechanisms of self-organization of economic development take into account the institutional-synergetic approach, which  
emphasizes phase and structural transformations in the system and creates the conditions for the manifestation of various types of  
synergy in phase and structural dynamics. A feature of managing special territories based on an institutional-synergetic approach  
is the constant monitoring of the situation using two feedback channels. Building a positive feedback system is aimed at tracking  
the system-forming transformations of the external and internal environment of the control object, and based on this, plan and  
implement proactive management decisions. In a constantly changing external environment, periodically (usually for a short time  
after the transition to a new development trend), it is important to stabilize the system in order to maintain new trends at a given  
stage of transformation. This function is performed by the negative feedback channel. The management model of territories with  
a special business regime with positive and feedback channels is focused on the implementation of proactive management.  
Keywords: Saprobity, Gene 18S rRNA, Next-generation sequencing, Freshwater lake, Ecology  
1
approach that can serve as the basis for the formation of  
1
Introduction  
theoretical and methodological aspects of the development  
of a territory management system with a special regime for  
doing business (hereinafter referred to as a special  
territory).  
The results of the development of special territories  
fully show the backwardness of strategic planning based on  
classical approaches.  
Currently, there is  
a tendency for the actual  
development of the territories to be inconsistent with the  
adopted programs in the medium and long term. Due to the  
gap in the evolutionary changes in territorial development  
and managerial influences, strategic goals remain  
unattainable, and the corresponding programs lose  
relevance. The weakness of the classical strategic  
programming approaches limits their practical application.  
In our research opinion, the reason for the current situation  
lies in the fact that with such approaches, territorial  
development is developed without taking into account the  
system-forming factors that are caused by non-linearity,  
development disequilibrium.  
The first attempts to create territories with a special  
business regime in modern Russia were made in the early  
90s of the last centuries. In 1990-1992, in order to attract  
foreign investment and technology, the promotion of  
Russian goods for export, 11 free economic zones were  
created (hereinafter - the FEZ). The creation of pilot  
territories with  
a special management regime was  
Synergetics is engaged in the study of developing  
systems in a constantly changing external environment. In  
our research opinion, it is the institutional-synergetic  
controversial: on the one hand, negative experience was  
gained in creating free economic zones in large territories  
(
Yantar free economic zone in the Kaliningrad region,  
Nakhodka free economic zone in the Primorsky Territory  
and others), and on the other hand, in 1996, 18 FEZ were  
organized in the country. Currently, the country has three  
free economic zones - in Magadan, Kaliningrad, since 2014  
in the territories of the Republic of Crimea and the city of  
Corresponding author: Gulia F. Galiullina, Kazan Federal  
University, Naberezhnye Chelny Institute, Naberezhnye  
Chelny, Russia. E-mail: gulia-fag@yandex.ru. Tel.:  
89600856199.  
950  
Journal of Environmental Treatment Techniques  
2019, Special Issue on Environment, Management and Economy, Pages: 950-954  
federal significance Sevastopol. Since that period, the state  
began to develop a new type of territory with a special type  
of entrepreneurial activity - special economic zones. Ten  
years of experience in their existence have shown that they  
have not become an effective tool to support the national  
economy. The process of their creation was characterized  
by formalism, irresponsibility and impunity, lack of  
executive discipline and demand for decisions made and  
their consequences. The real economic effect of special  
economic zones has not been achieved. (1)  
In general, as of mid-2019, there are 14 types of special  
territories in the country, including more than 600  
management objects, the effectiveness of many of which is  
being questioned by the scientific and business community.  
desired future territory (a kind of macrostructure).  
In a state of instability, chaos, the system itself and the  
control subsystem must be flexible. A rigid system is a  
system of artificial decisions and actions when the benefits  
are small and visible, and the side effects are potentially  
huge and invisible. (4)  
Finding a system in a state of chaos allows you to start  
the mechanism of self-organizing and sustainable  
development:  
1. To reach the desired development attractor, to form  
the necessary structure of the system.  
An analogue of self-regulating chaos in the system of  
territories with a special regime of doing business can be a  
generalized market for goods and services, the main of  
which in the modern world are scientific, technical ideas.  
(
2)  
2
. To establish the general rate of development of the  
process at the micro level in a complex structure.  
. Transfer various modes of system development from  
one relatively stable structure to another, since chaos closes  
the cycles (5) of switching opposite in meaning and  
complementing each other modes of rise-fall.  
2
Methods  
3
The fundamental principle of the institutional-  
synergetic approach to management is that it breaks  
through randomness for which suitable conditions have  
been consciously or unconsciously created (relevant  
institutions and institutional relations). This requires a  
special state of an open nonlinear system - a state of  
instability, chaos. This state is characterized by the  
sensitivity of the system to small fluctuations (it is  
amplified through a positive feedback channel). In a state  
of instability, in fact, something always lies that indicates  
the relationship of micro- and macroscales. (3)  
3
Results and Discussion  
From the standpoint of the institutional-synergetic  
approach, a flexible system of territorial management with  
a special regime of doing business is presented in the form  
of a model with channels of positive and negative  
communication (Figure 1). Synergetic self-organization  
In the context of chaos, coherent managerial influences,  
like small disturbances, can radically change the  
functioning of territories with a special regime of doing  
business (a macro picture of being), the image of the  
(
choosing the direction of development at the bifurcation  
point and transferring the system to a new trend) is carried  
out by forming a positive feedback loop.  
Figure 1: Managment model of administrating territories based on institutional-synergetic approach  
951  
Journal of Environmental Treatment Techniques  
2019, Special Issue on Environment, Management and Economy, Pages: 950-954  
Cybernetic self-regulation through the negative  
feedback channel keeps the development of a special  
territory within the framework of a given trend (Table 1).  
(externally), but with a deeper look, one can notice their  
interconnection and interaction (in their essence) - the  
action of the dialectical law of development “unity and  
struggle of opposites”.  
Table 1: Subsystems of the special territories management  
model based on the institutional-synergetic approach  
Often, long-term adherence to one of the possible  
developmental options with the complete negation of the  
opposite leads to distortions and a halt to moving forward.  
Such examples are sufficient in the surrounding world,  
including in social development. The presence of only state  
property, with complete denial of private property, led to  
the abandonment of socialism and the difficult transition of  
Russia to capitalism with a drop in the income level of the  
country's population and other serious losses. At the same  
time, China is demonstrating a socio-political system with  
elements of two opposing forms of ownership with high  
annual rates of socio-economic development.  
Resolution of the dilemma (the essence of the  
dichotomy) allows you to focus resources on selected areas  
of strategic development of the territory. This approach in  
strategic management is used both at the level of individual  
enterprises, and in the development of strategic guidelines  
for municipalities, regions, and the country.  
Subsystem of cybernetic  
self-regulation  
Subsystem of synergetic self-  
organization  
Elements  
. Basic constants of the I. Benchmarking  
special territory territories  
development strategy  
. Quantitative  
1
special  
2
II. Qualitative measurement of  
measurement  
territory's  
of  
the potential of the territory  the  
potential  
-
definition  
phase  
of  
the  
assessment of the current organizational development of  
state of the territory key resident site  
. Key performance III. Key performance indicators -  
lagging Leading indicators  
2
indicators  
indicators  
-
3
. Evaluation, monitoring, IV.Monitoring  
of  
leading  
comparing of actual results indicators and the development of  
with  
performance proactive management decisions  
indicators  
A special territory, like an artificially created system,  
consists of specific elements whose work should be aimed  
exclusively at achieving the main goal (parts of the system  
that are not involved in achieving the main goal cease to  
exist). On the other hand, a territory, as a system, functions  
in a certain environment and interacts with other systems  
through established connections. Enterprises that become  
residents of a particular territory often do not find stable  
ties with the regional environment and other enterprises in  
the region. And this gives rise to risks: changes in the target  
settings of counterparties (primarily representatives of sales  
markets); changes in physical conditions for the movement  
of commodity, financial and labor resources between  
entities; sudden and unforeseen changes in the environment  
of the subject. (8, 14).  
The development of basic constants in the formation of  
the concept should be carried out with the involvement of a  
wide range of researchers, active representatives of the  
business community. The result, enshrined in legislation at  
the federal level, will make the government’s policy (9)  
more open, consistent and transparent, which is not  
unimportant for both existing and potential investors.  
Our approach to developing a model for managing  
special territories is based on a dialectical understanding of  
the development process. Initially, the fundamental and  
most acute issues are formulated in the form of a  
dichotomy space, and then the one from two opposite  
positions is chosen, the negation of which led to imbalances  
in the socio-economic development of the country /  
territory.  
5
.
Variance analysis, V.Adjustment of the strategic  
including the causes of directions of activities of the  
deviations, the adjustment desired image territory.  
of system parameters,  
performance indicators  
Function  
Stabilization and stability Development of the territory  
of the system, plays the through the formation of the  
role of a security in times desired image of the future, the  
of crisis, recession, decline choice of strategic directions of  
and  
other  
undesirable development and ways to achieve  
tendencies that hinder them  
socio-economic  
development  
territory  
Tools  
Balance method, linear Foresight analysis, analysis of  
programming, game theory, hierarchies, methods of  
SWOT-analysis, PEST- forecasting the development of  
analysis expert evaluation, non-linear  
statistical analysis, etc. geometry,  
programming, etc.)  
of  
the  
systems  
(fractal  
nonlinear  
At the same time, development institutions are  
constantly improving, not only coherently adapting to the  
constantly changing internal and external environment, but  
they themselves form changes that allow to bring the  
system to the development trajectory of the required quality  
at the bifurcation points. (6)  
Through a system of basic constants, it is possible to  
formalize the spectrum of system-forming characteristics,  
boundaries and variants of control models and present them  
in the form of a dichotomy design. (7, 22, 23)  
With limited time and resource possibilities, spraying  
them in different directions, trying in practice various  
options for creating a territory with a special regime,  
figuratively speaking, stretching of the “fabric” of the  
realization of opportunities occurs, which makes it  
“narrower” and can lead to possible “gaps” (that is, failure  
to achieve goals, squandering budget funds, poor  
controllability of the project, etc.).  
When considering the image of the future of a special  
territory, it is important to pay attention to the concept of  
development”. In our research view, it is precisely  
development” in the current realities of the Russian  
economy that is the key definition. A natural development  
process is a periodically arising choice of possible options  
for moving towards a given goal. Moreover, development  
options are often radically opposite at first glance  
A control model based on a dichotomy system will  
952  
Journal of Environmental Treatment Techniques  
2019, Special Issue on Environment, Management and Economy, Pages: 950-954  
allow to detect and ignore information noise, save time and  
resources when choosing development directions.  
development and the basis for obtaining synergistic effects.  
An important element of the institutional-synergetic  
approach is the concept of self-organization, which is  
understood as self-development of the system, self-  
development of consciousness, self-regulation of the  
system in movement along a conscious trajectory. (12, 15,  
18). To create the conditions for the accelerated  
development of a special territory, appropriate institutional  
support of the process is necessary, which is considered as  
a set of socio-economic institutions, relations and tools.  
The first element of the synergetic self-organization  
subsystem is “Benchmarking of Special Territories”. The  
study of foreign and domestic practices in the field of  
managing special territories will make it possible to  
formulate a classification of territories by development  
potential, which will make it possible to develop  
appropriate models for their functioning. At the next stage,  
constant benchmarking, as  
a
tool for proactive  
management, will be aimed at identifying potential risks of  
not achieving strategic goals due to changes in the internal  
and external environment, which will allow timely  
development of coherent management decisions.  
For example, the initial diagnosis of the socio-  
economic situation of territories that have received the  
status of territories of leading socio-economic development,  
allowed to classify these territories according to the  
potential for priority development. (10, 17, 19).  
A qualitative measurement of the potential of the  
territory is proposed to be carried out on the basis of  
determining the phase of organizational development of a  
key resident of the territory on the basis of the concept of  
organizational development, the main provisions of which  
are formulated by I. Ansoff. According to his theory, the  
evolution of the management system for special territories  
Table 3: Possible gaps in the governance model  
Break type  
Where evident  
IV. Monitoring of leading  
indicators and the  
development of proactive  
management decisions  
Between planning and the  
actual incarnation of plans  
in effect.  
Between the planned  
effect of the embodiment,  
and the effect that is  
produced actually  
Between the variety of  
possible alternatives and  
the selection of one of  
them, which forms the  
basis of socio-economic  
development of the  
territory, and under which  
form the necessary  
(
Table 2) will depend on the type of environmental  
V. Adjustment of the  
strategic directions of  
activities of the desired  
image area.  
uncertainty and the corresponding type of organization of  
the key resident. (8, 20, 21).  
Table 2: The Classification of Development Organizations  
(
I. Ansoff)  
resources.  
Levels of Environmental Turbulence  
Repetitive  
I. Ansoff  
Traditional  
Manufacturing  
Marketing  
Strategical  
Flexible  
Table 4: Multivariance management model with two  
feedback channels  
Expanding  
Diagnosis of the  
situation  
N
Possible options  
Changing  
Power of positive  
The system is  
Discontinuous  
Surprising  
1
2
3
feedback over the power  
of negative feedback  
Power of positive  
developed, it is in a  
regime with peaking.  
The system is  
feedback power less a  
negative feedback  
conserved in the  
development of  
The system is in the  
bifurcation (unstable)  
state  
One of the principles of a proactive manager, which is  
based on the principles of an institutional-synergetic  
approach, is the timely monitoring of gaps in the  
development of the system, and based on this, the adoption  
of proactive management decisions (Table 3). An important  
element of the model of managing special territories based  
on the institutional-synergetic approach is the power of  
feedbacks. The value of this parameter affects the stability  
of the system (Table 4).  
Equal power  
5 Conclusions  
The institutional-synergetic approach is the art of  
managing complex systems that harmoniously combines  
chaos (freedom) and order. On the basis of this approach, a  
system for managing special territories is proposed, which  
is designed to create institutions and institutional relations  
in which territorial development will “continuously update,  
benefiting from unpredictable events, shocks, stressors and  
variability” rather than calculating losses (13,16). From  
incorrect management decisions in a constantly changing  
external environment. The resulting multiplicative effect of  
the functioning of territories with a special regime of  
4
Summary  
The development of the territory as an open system  
occurs during phase transitions, jumps, catastrophes under  
the influence of intra-systemic transformations, in states far  
from equilibrium, when there is a multiplicity (not  
uniqueness) of stationary states. Moreover, the instability of  
the system is considered as  
a potential source of  
953  
Journal of Environmental Treatment Techniques  
2019, Special Issue on Environment, Management and Economy, Pages: 950-954  
conducting entrepreneurial activity will enable us to  
transfer the country's development to a higher level in the  
future. At the same time, it is important not only to transfer  
the managed system to a new trend, but also to choose the  
best possible development option, that is, to obtain a  
synergistic effect.  
1;1(1, pp. 1-77.):66-77.  
1
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Acknowledgements  
The work is performed according to the Russian  
Government Program of Competitive Growth of Kazan  
Federal University.  
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